Made to Catch - Built to Last.
Made to Catch ⚡
Designed for action, built for results. Our lures combine lifelike movement, proven color patterns, and durable materials - made to catch, not just to look good.
Handmade in Sweden 🇸🇪
Our fishing lures are proudly handmade in Sweden - crafted with precision, passion, and attention to every detail. Each lure is unique, built to perform and to handle the toughest strikes.
Customer care 💬
We stand behind every lure we make. If something doesn’t feel right, we’ll make it right - because every angler deserves gear they can trust. Your satisfaction always comes first.
Mystery Boxes
Upptäck spänningen i det okända. Våra Mystery Boxes är fyllda med noggrant utvalda beten och tillbehör från välkända varumärken och ibland även kompletterade med andra kvalitetsprodukter. Varje box är unik och ger dig en överraskande mix som tar ditt fiske till nästa nivå.
Our New COLOR! 🎣
Cold colors. Hot strikes.
Meet our new Winter Ghost shads - a clean, icy color series with subtle shimmer and sharp contrast. Designed for clear water and cautious predators, these baits deliver fast, tight movement that triggers reaction bites even on the toughest days. Pure winter magic for pike, perch, and zander.
10cm Universal Lures
25cm Pike/Musky Lures
